Category Archive for 'Ink'

Sam, the Yogi Times stylist picked up some swimwear from BTC Elements for the Yogi Times photo shoot: “Elegantly Environmental Chic Summer Swimsuits.” Sam did a fabulous job styling the shoot – my favorite shot is to the left, with the model wearing Kelly B’s Cut Out One Piece in black. Also in the issue [...]

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TH Loves BTC Beachwear

We got a little shoutout from our buds over at TreeHugger for the BTC Elements beachwear section. From the article, “We instantly found what we were looking for when we clicked on the ?¢‚Ǩ?ìbeachwear?¢‚Ǩ¬ù section of BTC Elements.” TH gave a shoutout to the Anna Cohen Bikini, made from fabric from leftover Olympic speedskater uniforms, [...]

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Elle.com: Green is Chic

Congrats to our designer Jenny Hwa of Loyale who was featured with BTC Elements in Elle.com as part of their “Green is Chic” slideshow. The Madera Dress – a sweet little number made with a blend of organic cotton and hemp – was included in their online eco-fashion piece.

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Way back when, BTC Elements was in itty bitty print in the New York Time as part of a campaign against clear cutting forests. This Sunday’s press blew that out of the water! The fabulous Ellen Carpenter included BTC Elements in a Sunday Styles eco-fashion piece. Her BTC product of choice was the Anna Cohen [...]

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It’s official folks, you can be green and chic! Says Glamour magazine “Yes, it is possible to look good and do good for mother earth” in their April issue. The eco-fashion section below included two products from BTC Elements! When Glamour called us up last month asking for the finest in eco-fashion, we were thrilled [...]

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Toast to the Coast

Our Potato Chip Wine Holders got a little shoutout from Coastal Living Magazine this month. From the article: This metallic wine bottle holder ($18) is made from discarded potato chip bags. Thanks to The SPIRAL foundation, proceeds from sales benefit humanitarian projects in workers?¢‚Ǩ‚Ñ¢ communities in Vietnam and Nepal. Call 888/395-2135 or visit btcelements.com. They [...]

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BTC on NPR

I heart BTC. I heart NPR. So when I heard me and BTC on NPR’s Marketplace today, I just about had a cow. Last week, Sam Eaton (left) from the Marketplace Sustainability Desk gave me a call to chat about eco-fashion. We made an appointment to meet downtown where I showed him a couple eco-fashion [...]

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Doh-cumentary!

Creceda LeMaire, of Rockstar Magnifesto came to me a couple months ago with her idea for an eco-fashion documentary. We yapped over lunch, did a little brainstorming, then went our ways. Creceda’s been busy since that lunch, diving head first into all things eco-fashion. She’s interviewed several eco designers and filmed the Ethical Fashion Show [...]

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A special shout out to Simran Sethi of Treehugger for looking so darn stylish in eco-fashion on the Martha Stewart Show last week. Simran’s outfit included a pair of Tierra Del Forte‘s organic cotton Cassia Jeans and a bamboo top (which will debut Spring 07) from Jenny over at Loyale. Simran’s a fan of the [...]

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